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Social Media is a blanket term used to cover a whole range of websites which allow interaction and networking and has become synonymous with services such as Facebook, Twitter, LinkedIn,...
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Search Engine Optimisation, also known as SEO, at the most basic level involves making your site more accessible to search engines, and therefore making you more visible to your existing and potential customers.
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As use of the internet continues to rise globally, companies are engaging more and more in online marketing. In December 2008 the total global internet audience (aged 15 above from home and work...
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Analytics used to be reserved only for larger companies with the budget available for the considerable investment required in order to install web analytics to enable measurement of website performance. With the...
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