Archive | March, 2012

10 Tips for Optimising your Google Adwords Campaigns

1. Keyword Research is not simple so don’t rush this process. Make sure enough time is taken to research your target market and that your research is done by someone who understands what words clients may be using to search for your product. You can identify opportunities that others are not competing on and get […]

Continue Reading 0

JPP Marketing Attends Google Travel Forum

On 2nd February 2012, we were delighted to be invited to attend the first ever Google Travel Forum in Greece. During this event, key Google executives from the Athens office gave insights into the growth of internet usage in particular with regards to travel and tourism. Attendance was much higher than anticipated with a full […]

Continue Reading 0