Blog

26 Nov

Become awesome with Remarketing!

Remarketing is one of the most powerful-tools in online display advertising nowadays. Remarketing gives you the chance to bring back potential customers with targeted ads and tailored offers and drive them to convert. What is remarketing? Remarketing lets you show your ads to previous visitors of your website while they are browsing the web. You […]

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17 Sep

Hack Cyprus 2013 – Tips & Ideas for Marketing Your Start Up

We were delighted to be invited to participate in Hack Cyprus 2013, a festival for technology & start ups which took place from 4-8 September 2013 in Nicosia. I delivered a workshop ‘Tips & Ideas for Marketing Your Start Up’ which covered techniques including SEO, Paid Search & Display, Remarketing, Analytics, Social Media and Content […]

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13 Mar

Do You Own Your Website Data?

As we are great believers in backing up reporting with data, when we take on any projects the first thing we look at is your web analytics Many times, we come across a Google Analytics set up, where the account has been set up as a new profile under an existing Google Analytics account which […]

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10 Mar

Rethinking, Regenerating & Reacting to 2nd TEDx Nicosia – A personal perspective

Last year TEDx Nicosia started with a hugely moving account from a teacher, about his experience growing up during the Cyprus invasion and his efforts over the years in bringing the two communities back together, after so much conflict and pain. I think the only people in the room who were not moved (if there […]

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04 Mar

Google Reveals: How Search Works

Billions of questions and answers happen on a daily basis in Google but what happens in between? Today Google announced a new resource designed to answer all your questions on how the world’s most popular search engine works. The Inside Search site includes several interactive educational features that explain in simple terms how each part […]

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05 Feb

What were people searching for on Google during the Super Bowl?

As we already know, Super Bowl is a huge football event which happens every year in the United States and offers a great advertising opportunity for big companies with deep pockets! This year’s Super Bowl was not only filled with action but also with a 34-minute-long power outage which resulted in numerous funny Tweets during […]

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11 Oct

JPP Marketing Goes Gold!

This month Gold Magazine interviews our director Julia Papageorgiou to discuss how JPP Marketing was set up and more about what online marketing can do for businesses. Julia also discusses her role as an ambassador of female entrepreneurship for the European commission and her hopes for entrepreneurship in Cyprus. Read the full Gold Magazine Interview here.

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08 Oct

KPMG Workshop For Entrepreneurs

On 6/10/2012, our director Julia Papageorgiou was invited to speak at the “Entrepreneurship Workshop” organised by Curveball Ltd and Rotary Aspelia Nicosia. The event was directed at young entrepreneurs seeking information and support for their ideas and business proposals. After a discussion on what entrepreneurship involves, opportunities which exist through local incubator programmes and how […]

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02 May

Our team of qualified individuals of Google Adwords in Cyprus is growing!

We are proud to announce that an additional member of our team has recently met the requirements to become a Google Adwords Qualified Individual. In addition to this, our company has also added further areas of specialisation to our certification in Google Adwords including display advertising, reporting and analysis, as well as search advertising, offering […]

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01 May

JPP Marketing presents Social Media at University of Cyprus

We were delighted to be invited last week to present at the University of Cyprus at an event organised for the Alumni Association on the 26th April 2012 in Nicosia. Our director Julia Papageorgiou presented some ideas for ways in which graduates and professionals can use social media platforms such as LinkedIn, Facebook, Twitter, Google […]

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